Oct 31 Oct 31 Adidas cuts ties with Kanye West, but has the brand damage already been done? Matt Readman
Jul 30 Jul 30 Using Euro 2022 to Wash Away the Sins of Last Year’s Final Will Harm, Not Help, the Women’s Game Matt Readman
Jun 30 Jun 30 Men of Europe – an apology from a marketer. This should be your Euros too. Matt Readman
Sep 28 Sep 28 As brands flock to Emma Raducanu, let’s not make same mistakes as with past prodigies Matt Readman
Jul 28 Jul 28 How sponsors will react if a Covid-19 spike gets the Tokyo 2020 Olympics canceled Matt Readman
Jun 28 Jun 28 It would be crazy to go ahead with the 2021 Olympics. And that’s exactly why we should. Matt Readman
Apr 30 Apr 30 Why You Should Care About Technological Unemployment Matt Readman Four reasons why we should be worried about technological unemployment and what we can do about it
